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Stop Competing on Price: Win More Jobs by Selling Value
Andrew Letersky
Do clients ever compare your price to others and say, "Why so much?" What if you could show them why you're worth more and win the job anyway? Learn how to move the conversation beyond just products and pricing to showcase the value you bring. From the initial phone call to the signed contract, every step of your sales process should communicate value. Confidently charge more, deliver more, and win more jobs.