Wednesday, October 21
8:00 - 9:30 am
Speaker:
Anthony Bango
Margin control is labor control. Material costs are what they are — but labor? That is where contractors win or lose in today’s market.
With 51% of landscaping companies identifying staffing as their primary challenge, the traditional approach to hardscape installation is squeezing margins tighter every year. Foundation crews, skilled masons, heavy equipment, and multi-day timelines mean higher costs and lower profits.
In this session, Anthony Bango will show you how prefabricated GFRC (Glass Fiber Reinforced Concrete) is changing the economics of hardscape contracting — delivering 30-50% profit margins on projects that install in hours instead of days.
You will Learn/Learning Objectives:
- Why “the 21st century material” (GFRC) is transforming residential hardscape economics. How GFRC is made, mix-designs, and performance
- How prefabrication eliminates up to 90% of installation labor without sacrificing quality
- Real numbers: 2–3-hour installations vs. 3–7-day traditional timelines
- The business case for 30-50% margins on repeatable, profitable projects
- What it takes to implement (spoiler: wheelbarrow, shovels, rake, wrenches)
- How early adopters are positioning themselves as market leaders
$69 Members /
$99 Non-Members
This show always has solutions to improve my business – from education sessions to new products or equipment, that you can see in person and try.
—Zack Rulli, Dirt and Stone Landscaping
HNA provided a space for our team to create relationships with other professionals and find new products or materials. It also broadened our way of thinking as far as where the hardscape industry is going.
—Devin Wiley, Newcastle Lawn and Landscape
My HNA experience was an eye-opening one. So many great companies were represented by educated representatives. All my questions were answered, and if they weren’t a follow up email was given. I would recommend this show to anyone and everyone in the business.
—Emily Medina, The Concrete Service Inc.
This was a great show to attend for the first time and we look forward to attending every year moving forward. Defintely a can’t miss show!
—Jamieson Curry, Artificial Turf Supply
I don’t know of any other place where one can find such a complete representation of our industry… tech, products, equipment, education, it’s all here!
—Jeremy Martin, Willow Gates Landscaping LLC
