Education Sessions

Take your hardscaping expertise to the next level with dynamic, expert-led education sessions designed to inform, inspire, and empower. Delivered in collaborative classroom or roundtable settings, these sessions go beyond the basics—diving deep into installation techniques, material selection, cutting-edge design innovations, and proven industry best practices. You’ll have the chance to learn directly from seasoned professionals, ask questions, share experiences, and engage with peers facing the same challenges and opportunities. Whether you’re a well-established contractor or new to the field, you’ll leave with actionable insights, sharpened skills, and a renewed passion to elevate your craft and grow your business.

$69 Members /

$99 Non-Members

Wednesday, October 21, 2026

Session 1: Improving Hardscape Margins By Utilizing Technology – How Prefabricated GFRC Is Changing Everything Session 1: Improving Hardscape Margins By Utilizing Technology – How Prefabricated GFRC Is Changing Everything
Education Sessions
Session 1: Improving Hardscape Margins By Utilizing Technology – How Prefabricated GFRC Is Changing Everything
Wednesday, October 21
8:00 – 9:30 am
Speaker: Anthony Bango
Session 2: Gas Fire Features: How to Boost Your Bottom Line Without Getting Burned Session 2: Gas Fire Features: How to Boost Your Bottom Line Without Getting Burned
Education Sessions
Session 2: Gas Fire Features: How to Boost Your Bottom Line Without Getting Burned
Wednesday, October 21
8:00 – 9:00 am
Speaker: Bill Hylton
Session 3: Contractor Roundtable Session 3: Contractor Roundtable
Education Sessions
Session 3: Contractor Roundtable
Wednesday, October 21
9:00 – 10:00 am
Session 4: Develop Your Growth Plan: Scale Your Hardscape Business Without More Hours or Overhead Session 4: Develop Your Growth Plan: Scale Your Hardscape Business Without More Hours or Overhead
Education Sessions
Session 4: Develop Your Growth Plan: Scale Your Hardscape Business Without More Hours or Overhead
Wednesday, October 21
10:00 – 11:00 am
Speaker: Andrew Letersky
Session 5: Working IN or Working ON My Business Session 5: Working IN or Working ON My Business
Education Sessions
Session 5: Working IN or Working ON My Business
Wednesday, October 21
12:00 – 1:00 pm
Speaker: Sam Gembel
Education Sessions
Session 6: Create Stunning Outdoor Living Spaces Using Natural Stone
Wednesday, October 21
1:00 – 2:00 pm
Session 7: Best Practices for Segmental Retaining Wall (SRW) Design and Construction Session 7: Best Practices for Segmental Retaining Wall (SRW) Design and Construction
Education Sessions
Session 7: Best Practices for Segmental Retaining Wall (SRW) Design and Construction
Wednesday, October 21
2:30 – 3:30 pm
Speaker: Ryan Miller
Session 8: Design for Profit: Make Beautiful Spaces Profitable Session 8: Design for Profit: Make Beautiful Spaces Profitable
Education Sessions
Session 8: Design for Profit: Make Beautiful Spaces Profitable
Wednesday, October 21
4:00 – 5:00 pm
Speaker: George Urvari

Thursday, October 22, 2026

Session 9: Understanding Mortar Technology for Compliant Installations of Adhered Manufactured Stone Veneer (MSV) Session 9: Understanding Mortar Technology for Compliant Installations of Adhered Manufactured Stone Veneer (MSV)
Education Sessions
Session 9: Understanding Mortar Technology for Compliant Installations of Adhered Manufactured Stone Veneer (MSV)
Thursday, October 22
8:00 – 9:00 am
Speaker: Lee Tindall
Session 10: The “Invisible” Foundation: Precision Sub-grade and Aggregate Prep for High-End Boutique Projects Session 10: The “Invisible” Foundation: Precision Sub-grade and Aggregate Prep for High-End Boutique Projects
Education Sessions
Session 10: The “Invisible” Foundation: Precision Sub-grade and Aggregate Prep for High-End Boutique Projects
Thursday, October 22
10:00 – 11:00 am
Speaker: Renee Redding
Session 11: Stop Guessing Your Marketing Budget: A Data-Driven Workshop Session 11: Stop Guessing Your Marketing Budget: A Data-Driven Workshop
Education Sessions
Session 11: Stop Guessing Your Marketing Budget: A Data-Driven Workshop
Thursday, October 22
11:00 AM – 12:00 PM
Speaker: Oliver Bridgeman
Session 12: PICP Maintenance: Turning Stormwater Solutions into Recurring Revenue Session 12: PICP Maintenance: Turning Stormwater Solutions into Recurring Revenue
Education Sessions
Session 12: PICP Maintenance: Turning Stormwater Solutions into Recurring Revenue
Thursday, October 22
11:00 AM – 12:00 PM
Speakers: Fred Adams, Bryan Horr, P.E.
Session 13: Estimating Mastery: Have Your Estimate Sell Itself Session 13: Estimating Mastery: Have Your Estimate Sell Itself
Education Sessions
Session 13: Estimating Mastery: Have Your Estimate Sell Itself
Thursday, October 22
12:00 – 1:00 pm
Speaker: George Urvari
Session 14: Using A.I. From the Jobsite, Not the Office Session 14: Using A.I. From the Jobsite, Not the Office
Education Sessions
Session 14: Using A.I. From the Jobsite, Not the Office
Thursday, October 22
1:00 – 2:00 pm
Speaker: Weston Zimmerman
Session 15: Everyday AI for Marketing: A Practical Workshop for Hardscape Industry Professionals Session 15: Everyday AI for Marketing: A Practical Workshop for Hardscape Industry Professionals
Education Sessions
Session 15: Everyday AI for Marketing: A Practical Workshop for Hardscape Industry Professionals
Thursday, October 22
2:00 – 3:00 pm
Speaker: Oliver Bridgeman
Session 17: Vision in Motion: Strategic Planning for a Constantly Evolving Industry Session 17: Vision in Motion: Strategic Planning for a Constantly Evolving Industry
Education Sessions
Session 17: Vision in Motion: Strategic Planning for a Constantly Evolving Industry
Thursday, October 22
4:00 – 5:00 pm
Speaker: Doug Buma
Sponsored Hardscape Session: Busy Isn’t Profitable: The Numbers and Systems That Changed Our Company Sponsored Hardscape Session: Busy Isn’t Profitable: The Numbers and Systems That Changed Our Company
Education Sessions
Sponsored Hardscape Session: Busy Isn’t Profitable: The Numbers and Systems That Changed Our Company
Thursday, October 22
9:00 – 10:00 am
Speaker: Caleb & Brittany Auman